Site Selection

Location, location, location.  Healthcare is no different than any other consumer service and as your competitors and retailers expand their healthcare offerings, you need to stay one step ahead.  Finding the right location is critical so we take a comprehensive approach that employs a full spectrum of capabilities, utilizes data, and applies our negotiation skills to ensure that a selected site:

  • Provides access and visibility to key markets
  • Aligns with your financial goals
  • Supports optimal healthcare delivery
  • Avoids unforeseen development costs
  • Provides competitive advantage

“We wanted a better location.  We wanted a building that served all the different needs of the continuum from primary care to specialty care, diagnostics, rehab, all in one convenient location for our patients.   That’s what we have in this facility.”

Dennis Johnson, CEO
Hardin Memorial Health, Bardstown, KY

Hear how site selection was a key component to a successful facility in a key market.


Speed to Market

Our fully integrated development process ensures that we bring your project to  market quickly and efficiently, giving you a competitive edge in today’s demanding healthcare marketplace.  

“We felt like we were one team working together to accomplish this mission of getting a world-class facility for this community and they brought speed to market that we could not have accomplished, had we done this on our own.”

Dennis Johnson, CEO
Hardin Memorial Health, Bardstown, KY

See how we quickly and efficiently brought Hardin Memorial Health’s vision to life.



We utilize innovative construction methods, LEAN principles and best practices gleaned from our projects nationwide, enabling us to design facilities that reduce our client’s square footage needs and total project costs.   Our innovative program concepts have strengthened operating, strategic and financial performance, with results that have included 25% market share growth and 15-20% profit margins.  

“MedCraft brought extensive financial and demographic data from other projects, and we came in with knowledge about how to identify and eliminate waste as seen through the eyes of patients and families.  Together, we created an efficient footprint that met the business needs of the project from a financial and a clinical perspective.  And it was fun – one of the best projects I’ve worked on.”

Gary Kusnierz, MSEM
Senior Director Performance Excellence, Ascension

Learn more about the ROI on the Ascension Medical Group Westwood facility.


Physician Alignment

We support recruitment and retention of top-performing physicians through strategies such as equity ownership and facility designs that make practicing medicine more efficient and effective.

“Previously when I ordered radiology services, the patient would have to drive about 20 miles.  Now we have radiology right in our building.”

 Sarah Deighton-Collins, M.D.
OB/GYN, Providence-Providence Park Hospital

 Discover how our approach built physician satisfaction at Ascension Medical Center Howell.


Patient Experience

A successful facility requires an outstanding patient experience from convenient access to minimal wait times to team-based care.  Our approach to development ensures that a differentiated patient experience is created and that top levels of patient satisfaction scores are achieved.  

“I’m really proud of what we did together.  The building turned out fantastic, the providers are happy, the employees are happy, and we got a lot of very positive feedback from the community.  And our volume is growing.  So what more can you ask for?”

Ulana Bilynsky
Assistant Vice President
MedStar Ambulatory Development

Find out how we helped MedStar achieve their goals – and rave reviews.